Al-Hadaf ran hundreds of job openings out of paper ledgers and paid its promoters based on one question put to every applicant: “Who referred you?” We built them a complete digital platform that made the question unnecessary.
- Client: Al-Hadaf — an Iraqi recruitment platform founded in 2019
- Scope: bilingual public site, admin panel, promoter app and a payment gateway
- Highlights: invite-code referrals, an earnings wallet for promoters, Qi Card payments and offline operation
The problem
Every opening went into a ledger, and over time the archive became a burden:
- Lost data — paper gets damaged, and with it the numbers of employers who won't call twice.
- Slow search — the right opening often existed, but nobody could find it in time.
- Follow-up by memory — employers change headcount and wages, and nothing reminded the team.
The hardest problem was promoter commissions. The company relies on promoters who share its openings and earn a percentage for every applicant they bring in, and each referral was proven by a verbal answer that gets forgotten or credited to the wrong person. The result: recurring disputes over who was owed what, and hours of manual reconciliation every month.
What we built
Four layers working together as one system
A site where job seekers find a match fast
Bilingual, with light and dark modes, and search and filters by city and specialization.
- A page per job: wage, hours, location, requirements
- Direct apply from the job page
- Sharing to WhatsApp, Telegram and Facebook — the fuel of the promoter network
Inside the platform
From the admin panel
Why a code, not a link?
A link looks like the cleaner technical answer, but it breaks in the promoters' real world: it gets copied incompletely, reshared by a third party so the credit is lost, and it's useless when the recommendation is a word between acquaintances — the most common form of referral in the Iraqi market. A short code travels through any medium: a post, a message, or a conversation.
The result
Al-Hadaf moved from ledgers to a single platform the team and its promoters work on together:
- Every opening and every employer is saved and can be pulled up by phone number.
- Referrals are recorded automatically at the moment of applying, so nobody's memory decides who gets paid.
- Promoters see their own earnings, and the company calculates them without manual spreadsheets.
Running your business on paper or scattered spreadsheets? Talk to us and we'll suggest the best way to turn it into a system.